Generalizability of the four C model of creativity: A cross cultural examination of creative perception

Research output: Contribution to journalJournal articleResearchpeer-review

  • Rogelio Puente-Diaz
  • Maximilian Maier
  • Alexander Brem
  • Judith Cavazos Arroyo

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Do perceptions of creative categories proposed by the 4 C model differ across cultures? To answer this research question, 2 studies were conducted to examine the generalizability of the 4 C model among participants from Mexico and Germany. Participants completed a battery of questionnaires measuring perceptions of the 4 Cs, self-deceptive enhancement, impression management, and need for cognition. Structural equation modeling was used to test for the proposed factor structure and for configural invariance. Results showed that the 4-factor structure was supported across both countries. There was also support for configural invariance. However, the hierarchical structure of the 4 C model was not completely supported in either country. Results of the study are discussed, as well as implications for future research.
JournalPsychology of Aesthetics, Creativity, and the Arts
Issue number1
Pages (from-to)14-20
StatePublished - 2016